Mercedes Plans Brand Centers In India

Mercedes-Benz has revealed its plan to build brand centers across the country. The German automaker has seen intense competition from its arch rival BMW in the last couple of years. The brand centers will help the company distinguish itself from the competition. The first brand center will come up at Gurgaon, and will showcase each product from Mercedes’ India portfolio. That includes all variants as well, making it a total of forty vehicles on display. The company will follow up with another brand center in Mumbai, later on in the year.